"When Will It Go Live?" The Question Journalists Wish You'd Stop Asking
Please stop asking journalists and reporters when things are slated to go live.
Why you should never try these PR tricks on journalists
Some PR tricks are just not worth it - so don’t try to fool journalists with them.
Why do I get zero replies to my pitch
Why you have zero replies from journalists? Check out how to entice the reporters to open, read and respond to your pitch.
Agency PR Retainers: When To Avoid And When To Pay
How much does PR cost? Depending on your startup’s PR strategy, ambitions and current growth stage, the answer might be very different. And it often causes confusion for the founders.
5 PR Myths: Debunking The Most Common Mistakes
Sometimes it feels like PR is a sort of mystery. Or quite the opposite – a walk in a park. Let’s debunk 5 most common PR myths and get those PR strategies for startups right.
How to Pitch Big News: Embargo vs Exclusive
To be successful in media relations and get your startup mentioned, you need to be extremely thoughtful about not just what you are pitching, but also how you are pitching.
How (Not) to Build Media Relations
Sending out a press release is not building media relations. Learn how to start communicating with journalists right.
How to make a journalist open your email pitch in 2022
If your subject line is boring, confusing or overdone, your pitch will be deleted. Learn how to design your pitch to grab the attention of a journalist. Start with an attention-grabbing subject line.
How to pitch to tech publications
How to pitch to tech publications: choosing the right contact